Japanese investment firm Metaplanet announced a shareholder reward program on Tuesday that will distribute Bitcoin prizes through a lottery system.
The program is part of a collaboration with SBI VC Trade, a subsidiary of SBI Holdings, and underscores Metaplanet’s commitment to enhancing shareholder value while promoting the adoption of Bitcoin.
Metaplanet Bitcoin reward program, Bitcoin Holdings, and Treasury Management
According to the initiative, shareholders holding at least 100 shares as of December 31 will be eligible to participate in the program, which offers a total prize pool of 30 million yen, approximately $199,500, distributed in Bitcoin.
Rewards will be allocated to 2,350 shareholders through a lottery system, with varying prize amounts.
Additionally, individuals or corporations that open new accounts with SBI VC Trade between November 18 and March 31, 2025, will also have the opportunity to participate by registering through a dedicated website before the deadline.
Metaplanet’s CEO, Simon Gerovich, emphasized the importance of leveraging strategic partnerships to boost shareholder value.
He noted that the program reflects the firm’s broader mission to integrate cryptocurrency into traditional investment strategies and support Bitcoin’s mainstream adoption.
The reward program coincides with Metaplanet’s aggressive push to expand its Bitcoin holdings.
On October 28, the firm revealed that it had acquired an additional 156.78 Bitcoin, bringing its total holdings to 1,018.17 BTC.
The acquisition positioned Metaplanet as Asia’s second-largest corporate Bitcoin holder and the 19th largest globally, according to BitcoinTreasuries.
Metaplanet Treasury Management, Market Reaction, and Stock Performance
In addition to its growing Bitcoin portfolio, Metaplanet recently announced plans to raise $62 million through a series of stock acquisition rights (SARs) issued to EVO Fund, based in the Cayman Islands.
This funding, secured through a third-party allotment, will further support the company’s treasury management initiatives.
The SARs allow EVO Fund to purchase company shares starting December 16 at a unit price of 614 yen.
Metaplanet has also issued bonds valued at 1.75 billion yen, approximately $11.3 million, to fund its Bitcoin purchases.
These bonds, guaranteed by the company’s director, offer an annual interest rate of 0.36% and are set to mature in November 2025.
The announcement of the shareholder reward program has also impacted Metaplanet’s stock performance.
Following the news, the company’s shares surged by 1.17%, reaching 2337 yen.
Source: Google FinanceThis continues an impressive upward trend for Metaplanet, whose stock has risen by 1,360% year-to-date, far exceeding the Nikkei 225 index’s 15.7% gain during the same period.
Simon Gerovich highlighted that Metaplanet is now ranked 20th among 4,000 Japanese firms by trading value, surpassing prominent corporations such as Itochu and NTT.
He attributed the firm’s success to its strategic focus on Bitcoin and its progressive approaches to engaging shareholders.
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